Perseverance & Optimism

We cannot direct the wind, but we can adjust the sails.

Dolly Parton

Who I am and How I got started

I like to think that my defining characteristics are my ability to see the best in any situation and my steadfast tenacity to just keep hanging on and slogging forward until things go right for me and for those around me. I believe very strongly in the power of just showing up. I also believe in building up and empowering those around me to do the same by always bringing positivity to the task at hand. Just because I can’t move the mountain doesn’t mean we can’t find ways to take pleasure in getting over and past it.

Despite being a young cancer survivor, I still managed to attend the Maryland Institute College of Art as a merit-based full-ride scholar, and even a stroke couldn’t stop me from keeping my art practice. I am proud to say that I have continued to strive and flourish no matter what obstacles I have found along my journey to this day and beyond.

Distinguished Scholar

Presidential Scholar

Philanthropic Award – Advertising Federation of Louisville

Best Marketing Professional- LEO Reader’s Choice Award

What I bring to the table

Here are just a few of the defining skills, accreditations, certifications, and proficiencies I can offer to my collaborators, colleagues, and leadership.

Education

With a passion for art and visual storytelling, I began my journey by pursuing an accelerated Master of Arts in Teaching. I loved working with children, but I realized that the traditional school system wasn’t my true calling and discovered that I could translate my mentoring abilities and artistic skills to the world of marketing and advocacy.

Determined to expand my expertise, I continued my education at the University of Louisville, immersing myself in the study of psychology and acquiring technical skills to craft compelling visual narratives. By combining my artistic talents, teaching background, and psychological understanding, I developed the ability to create impactful visual content that resonates with audiences on a deep, emotional level.

Accrediting Institutions

Maryland Institute College of Art, M.A.T.
University of Louisville, BA

Certifications

Mastering a skill is a continuous process. I never rest on my laurels for very long because it is far too easy to lose your way in the rapidly evolving fields of art and marketing. I also find that keeping apprised of the newest tools, techniques, and best practices makes my work not only better but also easier.

Credentialing Organizations

Google Ads – Measurement Certification
Google Analytics Certification
Google UX Design Professional Certificate
MOZ SEO certification
Accessibility Essentials and Al1y trained
META Concierge Qualified
Mailchimp and Constant Contact certified & partnered
Salesforce and HubSpot certified

Expertise and competency

With extensive expertise in industry-standard tools, I am proficient in the entire Adobe Creative Suite, leveraging programs like Photoshop, Illustrator, InDesign, and XD for creative projects. I also utilize apps like Fresco and Procreate for digital illustration and design. As a data-driven professional, I am skilled in analytics software, enabling me to gather insights and deliver informed recommendations. My technical skills include basic coding languages such as HTML, CSS, JavaScript, and PHP, allowing me to collaborate effectively with development teams. I learn incredibly fast. I have excellent skills navigating platforms like Meta, X, WordPress, Accessibe, and other tools commonly used in the advertising industry, and I can confidently pick up additional skills in any new platform that comes out next.

Professional Tools Mastery

Adobe, Xd, Dw, An, Ae, Pr, Id, Ai, Ps, Cloud Share
WordPress, HTML, CSS, PHP, Javascript, Guttenburg
CRM, HubSpot, Salesforce, ZenDesk, WildApricot
accessiBe, A11y, ADA & WCAG Compliance Tools
Microsoft, Word, Excel, PowerPoint, Outlook

Hobbies

Passionate about making a difference, I am always finding ways to use my skills to support my interests. As an ad-hoc conservationist working towards becoming wildlife rehab certified, I have collaborated with AZA Zoo organizations to professionally publish children’s books, spreading awareness about wildlife conservation. Committed to accessibility and equity, I have actively worked with the Coalition for the Homeless and KY Housing on resource awareness campaigns. With a keen interest in media rights management and IP law, I have helped local artists and historical societies protect and preserve works of beauty.

Areas Of Interest

Conservation and Wildlife Rescue
Children’s Book Illustration
Media Rights Management & IP Law
Advocacy and Non-Profit Community Building
Accessibility & Equity
Historical Preservation

I am Differently Abled, but trust me, that’s a good thing

As a stroke survivor, it took me quite a few years to overcome that serious setback, but in that time, it gave me incredible insight into the very real world of accessibility tools, what works, what doesn’t, and why it’s so incredibly important to include in person-centered designs that we create. Will my status affect my ability to work with you? Honestly, yes, absolutely. I am going to bring things to the table from the perspective of a person who has used accessibility tools in the real world, from visual aids to keyboard navigation and everything in between. Will there be any limitations to how I collaborate with you? Definitely. For example, if you have a team-building pickleball league or marathon, I probably won’t be the star player or pack leader, but I will enthusiastically wear team colors and cheer everyone on. If any of this makes you take pause at working with me, then please don’t hesitate to ask me anything. I am an open book, and I love transparency when it comes to setting expectations. At the risk of a little potential hubris, I really do think I am better than ever and that I have come out stronger and perhaps a little wiser too, and you can use that to your advantage.